SID'S DISPLAY WEEK 2009 GOES GREEN

Companies Showcase Endeavors in Energy-efficient Display Technologies and Greener Manufacturing Techniques at 47th Annual Symposium & Exhibition

Campbell, Calif., April 29, 2009-The Society for Information Display (SID), the leading global organization dedicated to the advancement of electronic-display technology, today highlighted some of the exhibitors that will be showcasing their endeavors to accelerate innovation around more energy-efficient display technologies and greener manufacturing techniques during Display Week 2009 (May 31 through June 5, 2009 at the Henry B. Gonzalez Convention Center in San Antonio, Texas).

The electronic-display industry has significant global impact on the environment, given the huge size and worldwide scope of the industry. The industry is responding by developing new technologies that reduce environmental impact, and improve sustainability. For example, leading market research firm DisplaySearch cites that in 2008, 20 percent of FPD shipments had green features, and this share is expected to soar to 70 percent by 2012. By 2014, green technology will be standard in most displays, according to a recent report by the firm.

"As April, or Earth Month, comes to a close, it's a good time to reflect on the relationship of the electronic display industry with the environment," said Dr. Paul Drzaic, president of SID. "It's reassuring to know that many companies within the electronic display industry have made significant strides to manufacture more environmentally friendly display technologies and components, enabling greener consumer electronic devices. Companies in this industry treat environmental challenges as a means to differentiate themselves from competitors and drive profitability. At this year's Display Week, there will be no shortage of companies doing their part to go green, and SID salutes the companies taking these steps."

In addition to numerous papers that will be presented during the symposium, below is just a sampling of the myriad companies exhibiting at Display Week that have efforts underway in developing new materials, lighting sources and system designs to lower energy consumption, reduce waste and toxic materials, and save precious natural resources.

• 3M, Booth #203
  3M Vikuiti™ reflective polarizers improve the energy efficiency of LCD display devices by an average of 30 percent. By recycling light in the backlight, Vikuiti reflective polarizers increase the amount of light that can be used by a display.
  
• AED Rugged Tablet, Booth #314
  AED offers green LED backlight kits to upgrade existing CCFL backlit LCD panels to high-brightness sunlight readable displays with the highest efficiency in the industry.

• Corning, Booth #453
  Corning's EAGLE XG™ glass substrates for LCDs are the industry's first to contain no added heavy metals or halides-allowing increased opportunities for LCD technology to be green before, during and after use. It begins with removing potentially harmful chemicals from the manufacturing process. The lack of heavy metals increases the potential for recycling at the end of the device's useful life.
  
• Conductive Compounds Inc., Booth #336
  Conductive Compounds takes steps to conserve, reuse, reclaim and recycle materials. This includes collecting all scrap silver material-including containers, rags, gloves and paper towels-for silver reclaim, which can be subsequently used for other manufacturing processes and prevents it from entering sensitive ground environments. Packaging and shipping materials, such as containers, packing materials, cardboard and pallets, are recycled or reused to reduce landfill waste. Lastly, raw materials used in manufacturing are selected to optimize environmental safety while balancing the need for quality products.
  
• DELO, Booth #542
  DELO provides display manufacturers with solvent-free adhesives especially suited for sealing electrophoretic displays, which consume less electricity than LCD flat screens. The DELO adhesives protect the sensible display against temperature and humidity.
  
• DisplaySearch, Booth #726
  DisplaySearch has published the Green Technology in Flat Panel Displays: Market Technology and Trends. Display Week attendees can learn more about this report and DisplaySearch's valued suite of FPD-related market forecasts, technology assessments, surveys, studies and analyses.
  
• Fujitsu Components America, Booth #671
  Fujitsu's next generation of resistive touch panels are based on an organic, conductive polymer film. A patented, environmentally friendly, roll-coating process is used to deposit the conductive polymer layer onto the panel using a water-based solvent, which is more environmentally friendly than the more typical sputtering-on process used with ITO films. This roll-coating process also reduces costs associated with hazardous materials disposal and environmental safety programs.
  
• LG Display, Booth #428
  LG Display will showcase its eco-friendly products that consume less power and require dramatically fewer components, while delivering high-resolution images and crisp, picture quality. Demonstration highlights include the world's lowest power 32-inch LCD TV panel, in which energy use is slashed by 56 percent compared to conventional LCD panels as a result of LG Display's White Plus technology-enhancing display brightness by adding a white pixel to the RGB pixel, as well as its Optimal Power Control (OPC) technology. The company will also be featuring the greenest 47-inch LCD TV panel, free of arsenic and halogen in mechanical parts and PCBs, substances which are currently not regulated by RoHS standards.
  
• Microsemi, Booth #239
  Microsemi has pioneered a number of energy-saving technologies in its family of backlighting, sensor and color management system solutions. The company's products drive both conventional and emerging high-efficiency LED backlight solutions to deliver outstanding performance and functionality in eco-friendly LCD TVs, notebook computers, and automotive and other display platforms and applications. As a result, the company is playing a key role in enabling the transition to more highly integrated and efficient "green" display technologies in a wide range of consumer, commercial and industrial lighting applications.

• N-trig, Booth #479
  N-trig prides itself on reducing the environmental impact across all aspects of its business. Its DuoSense™ digitizer, which is the only interface device in the market to support user input from both pen and capacitive touch in a single device, is designed with the environment in mind, in order to make it sustainable throughout its life cycle. This is backed by the company's commitment to setting and maintaining the highest of environmental standards in its operations and supply chain.
  
• Qualcomm, Booth #635
  The mirasol display from Qualcomm MEMS Technologies is an eco-friendly, nature-inspired display technology that consumes significantly less power than competing display technologies, enabling devices to run longer on fewer and smaller batteries. By incorporating the energy-efficient mirasol display, mobile devices will last longer between charges, extending the battery lifespan and requiring fewer replacements, resulting in a significant reduction in toxic Li-ion battery landfill waste.

About Display Week 2009
The 47th SID International Symposium, Seminar and Exhibition, dubbed Display Week 2009, will take place Sunday, May 31 through Friday, June 5, 2009 at the Henry B. Gonzalez Convention Center in San Antonio, Texas. Display Week is the premier international gathering of scientists, engineers, manufacturers and users in the field of electronic information displays. For more information on SID 2009, visit www.sid2009.org.

About SID
The Society of Information Display (SID) is the only professional organization focused on the display industry. In fact, by exclusively focusing on the advancement of electronic-display technology, SID provides a unique platform for industry collaboration, communication and training in all related technologies while showcasing the industry's best new products. With more than 6,000 members worldwide, the organization's members are professionals in the technical and business disciplines that relate to display research, design, manufacturing, applications, marketing and sales. To promote industry and academic technology development, while also educating consumers on the importance of displays, SID hosts more than ten conferences a year, including their annual showcase event Display Week, which brings emerging companies, display giants, industry and academia all under one roof to showcase technology that will shape the future. SID's global headquarters are located at 1475 S. Bascom Ave., Ste. 114, Campbell, CA 95008. For more information, visit www.sid.org.

Note to Editors: Photos are available; please contact Marie Labrie at mlabrie@mcapr.com or 650-968-8900, ext. 119.