SID Press Relations Office • Operated by Nutmeg Consultants
Tel: (203) 853-7069 • Fax: (203)
855-9769
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Contact
Dian Mecca
Tel: (203) 853-7069
Fax: (203) 855-9769
email: dmecca@sid.org |
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SID 2002:
Last-Minute Updates and Factoids as of 5/10/02
Come to SID and learn how the
leading LCD makers have returned to profitability and are
enjoying projections of a rapidly growing market; see the latest
in small, high-quality, low-power color displays for cell phones
and PDAs; see the latest HDTV LCD television; a stunning 3D
plasma TV that works without glasses; learn about the growth of
OLEDs – the display industry’s most exciting new technology;
and see the rapidly growing sophistication of display
semiconductors and display electronics.
SID 2002 — The Society
for Information Display's International Conference, Symposium,
and Exhibition will be held May 19-24 at the Hynes
Convention Center, Boston, Massachusetts. The Sheraton Boston
Hotel, which is attached to the convention center, is the
headquarters hotel.
The Press Rooms are Rooms 201
and 202 in the convention center. Press room phone number
will be 617/954-3154; fax number will be 617/954-3155. There
will be fax/printer, phone service, and a T1 line, and we will
have an Internet-connected computer for filing stories and
getting downloads of exhibitor data sheets, restaurant menus,
and Red Sox game schedules. The Press Room will be open Monday
through Wednesday 9:00 am – 5:00 pm, and Thursday 9:00 am –
2:00 pm. Dian Mecca will be supervising the press rooms and also
taking care of you. Say “Hi.” If you are pre-registered and
have received your press credentials by mail, you can pick up
your badge holder, digest, and CD-ROM at the badge-holder and
book booths in the registration area. If you are not
pre-registered, see Dian in the Press Room first.
The annual Press Breakfast
will be held Tuesday, May 21, in the Back Bay Ballroom D at the
Sheraton Boston Hotel at 7:30 am, just prior to the Keynote
Session and the opening of the exhibits. We will feed you;
provide a brief overview of current display issues by Ken Werner
(Nutmeg Consultants) and display markets and market forecasts by
David Mentley (iSuppli/Stanford Resources); present a brief
guide to events, product introductions, and hot stories; and let
you fire questions at our tableful of industry experts,
including keynote speakers Peter Cochran and Peter Hopper (time
permitting, since we have to get them to the keynote session
early), Stewart Hough (CDT), Bob O'Donnell (IDC), Ernst Lueder
(plastic displays expert), and David Mentley and Kim Allen (iSuppli/Stanford
Resources).
The Press Breakfast will conclude
in time for all of us to make the short walk to Ballroom B at
the Hynes Convention Center for the Keynote Session at 9:00 am.
Peter Hopper’s (CEO, Philips Mobile Display Systems, Hong
Kong) topic is Let’s Get Real; Today’s “Sky is the Limit”
Mentality Inhibits the Market. Then, in Seeing Eye to I, Peter
Cochrane (Co-founder, ConceptLabs, Ipswich, UK) will explain how
the new-found ability to display photons directly to the human
eye can overcome the limitations of existing displays and allow
us to enter “the true domain of the computer, ..total
immersion in images rather than text.”
The SID/Information Display
Seventh Annual Display of the Year Awards (DYA) will be
presented at the SID Annual Luncheon at noon on Wednesday in the
Grand Ballroom at the Sheraton Boston. Senior executives from
Rainbow Displays, Minolta, Alien Technology, IBM, and MOXTEK
will be there to accept their awards. Press get in free.
Blocks of 15-minute press
conferences will be held in the Press Room on Tuesday from 10:45
am to 12:15 pm and on Wednesday from 9:00 to 10:00 am. Dian
Mecca (the Enforcer) will make sure the conferences run on
schedule. The presenting companies are Eastman Kodak, Actuality
Systems, Tannas Electronic Displays, E Touch Corp., CYRO
Industries, Synaptics, Philips Components, Fujitsu, TLC
International, and Nemoptics. A full and updated schedule will
be presented at the Tuesday Press Breakfast, and will be
available in the press room.
If you’re around on Monday, don’t
forget the SID President’s Reception in the Sheraton Boston
Hotel’s Back Bay Ballroom at 6:00 pm. Some people will have
invitations, but you can just show your press pass.
For those of you who attend the
SID Show regularly, the schedule for Tuesday evening has been
changed. The poster papers, previously presented on Wednesday
afternoon, will now be presented from 4:30 to 7:00 pm on
Tuesday. Refreshments will be served. A single evening panel
session will follow at 8:00 pm: OLEDs vs. AMLCDs: Do OLEDs Have
a Chance? Moderator Paul Drzaic of Alien Technology will be
joined by Jun Souk (Samsung), Michael Hack (UDC), Roger Stewart
(Alien Technology), Fan Luo (Unipac), and Kai Schleupen (IBM
Watson Research Center) to help estimate the odds on one of the
display industry’s highest-stakes gambles.
The exhibits at SID 2002 are
expected to be a bit smaller than they were last year at San
Jose. But since the San Jose show, with 523 booths and 291
separate exhibitors, was 20% larger than its predecessor (and an
all-time record for SID), this year’s show will still be
noticeably larger than the show two years ago.
There’s a rumor that a major
new player in the OLED arena will show a 17-inch OLED at the
exhibits if it can resolve the licensing issues in time.
Global Lighting Technologies
(GLT), Booth #3505, will show its new SolidState™ CCFL
backlight assembly for 15-inch desktop TFT-LCD monitors, which
incorporates GLT’s proprietary™ MicroLens technology,
through which light extraction features are precision-molded
into the panel. The increased efficiency permits a reduction in
the number of light management films required, lowering cost.
Amulet Technologies, Booth
3010, will be demonstrating a new display technology: a
combination LCD controller and graphical-user-interface engine
integrated on one chip, which eliminates the need for complex
code to draw each pixel on an LCD. The user can employ graphics
programs to create rich images and web page authoring tools to
create the desired look and feel.
Fujitsu Components of America,
Booth 3104, is introducing at SID a new series of 4-wire
resistive-film touch panels with 85% transparency for LCD
applications. To accomplish this, Fujitsu developed a
proprietary, anti-reflective coating. The touch panels are
offered as a semi-custom product in a variety of sizes, and are
suitable for both pen and finger input. Applications include
desktop, notebook, handheld, and pen-input PCs.
Optrex America, Booth
2503, always has a very extensive exhibit of its broad line of
mostly custom displays in a variety of technologies. The company
will be showcasing its new Active Multi-Line Addressing “Trim
Fine Crystal Color” (TFCC) LCD technology with 65,000 colors
that provides new levels of quality in the display of moving
images, offering color quality in small displays equal to that
of a PC screen. TFCC technology will be shown in Optrex’s new
1.9-inch LCD module for cell phones and in a new 3.6-inch QVGA
module for PDAs, both of which will be up and running at SID
2002.
Royal Philips Electronics,
Booth 2629, will demonstrate a 44-inch liquid crystal on silicon
(LCOS)-based rear-projection television based on the company’s
single-panel engaze™ LCOS technology. This 44-inch prototype
follows on the heels of a 36-inch demonstrator that was
showcased and well received by the display community late last
year. The company credits legendary Philips Research inventor
Ir. Ties te Velde (at 73, now retired) with bringing LCOS
technology to market realization.
Philips will also show the world’s
thinnest 3.5-inch QVGA TFT-LCD color module for next-generation
PDAs and smart-phone applications, which measures only 3.5 mm
thick.
Clare, Inc. will exhibit
the industry's first gray-scale organic-light-emitting-diode (OLED)
controller for commercial markets. The new MXED301 is a row and
column driver/controller combination designed for all
monochrome, passive-matrix OLED displays. It supports standard
digital interfaces and connects directly to OLED display panels.
In Booth 3327, DDD will be showing its autostereoscopic (3D with
no glasses), plasma-based TV set. The company says that, with
this set, it’s bringing 3D TV to the mass market. Reportedly
impressive.
Planar Systems will be
exhibiting its new 23.1-inch professional LCD monitor with 1600
x 1200 (UXGA) resolution.
Nitto Denko will introduce
its new linear polarizing film, ARC 150, which combines a new
anti-glare (AG) surface with an anti-reflection (AR) coating for
use on high-resolution notebook PCs. This product is making it
possible, for the first time, for notebook PC makers to
incorporate AR coatings on their LCDs, and several are doing so,
says Nitto Denko. Many AG surfaces previously used on
high-resolution TFT-LCDs cause a sparkling effect. The ARC 150
surface profile was created specifically for high-resolution
displays, so images are crisp and clean without white blurring
or sparkle, the company says.
That leaves another 260
exhibitors for you to explore on your own, but we’ll give you
some additional tips and more details at the Tuesday morning
Press Breakfast. We look forward to seeing you in Boston.
For SID 2002 registration and
hotel information, call Mark Goldfarb, Palisades Institute for
Research Services, 411 Lafayette Street, 2nd Floor, New York, NY
10003. Phone 212/460-8090, ext. 202; fax 212/ 460-5460; e-mail mgoldfarb@pcm411.com.
The Society for Information
Display is an international society devoted to the advancement
of display technology, manufacturing, and applications, with
headquarters at 610 South 2nd Street, San Jose, California
95112. Phone 408/977-1013; email office@sid.org;
website www.sid.org.